Talent Partnerships & Creator Representation

Who we represent

Named talent, a vetted creator network, and the campaigns that bring the two together.

Dr Alex Wibberley, GMC-registered Emergency Medicine doctor and health content creator

A GMC-registered Emergency Medicine doctor reaching 2.5m people a month on YouTube - and an audience over half of whom are 55+. Prevention, longevity and plain-English health education.

View partnership profile →

Heritage & Remembrance

The D-Day Darlings

Britain's Got Talent finalists signed to Sony Music UK, with a 214.7K following and a live theatre audience. Heritage, remembrance and community.

View partnership profile →

UGC creator filming branded content on location

UGC Creators

UGC Creators

A network of vetted creators producing authentic, platform-native content for brand-owned channels and paid social - briefed, managed and delivered through BlackFire.

Talent-led campaigns

Where talent and UGC creators run together as one campaign - the Fr.App launch is the clearest example of what that looks like in practice.

See the Fr.App campaign →

Coming soon

More talent, announced soon

The roster is deliberately small and we add to it slowly. Further talent will be announced shortly - if you're a creator or performer looking for commercial representation, we'd like to hear from you.

Talk to us about representation →

Not sure which is the right fit? Tell us the brand and the goal.

Start a conversation

What we do

Talent representation is a different job from running ads. We handle the commercial side end to end: the enquiry, the honest read on fit, the format and terms, disclosure, then production and delivery.

Enquiry handling

Every brand approach answered within one working day, including a straight no where it isn't right.

Fit before reach

Partnerships chosen on relevance and tone. Reach is the easy part; the wrong partner costs more than it pays.

Terms & disclosure

Format, deliverables, usage and how the partnership is disclosed - agreed up front, in line with ASA guidance.

Production

Scripting, filming and approvals run through BlackFire, with the talent signing off their own work.

Working with our talent

Tell us the brand and the goal and we'll tell you honestly whether it fits - and which of our talent, if either, is right for it.